We call it Brandcasting. All you have to do is be you, we will build the audio series that turns strangers into connections, connections into fans, and fans into evangelists.
Leave it all to us, from discovery to production to promotion. The results will be brand loyalty for a lifetime.
How do we do it?
It all starts with discovery. Over a month of meetings and research we learn about your brand identity from top to bottom and do deep research into the media consumption of the audience demographics you care most about. What emerges is a concept for a series that both expresses who you are and also uniquely fulfills a need for that audience – entertaining them, educating them, inspiring them.
Then our production team takes over: writing scripts, booking talent, conducting recording sessions, constructing compelling narratives, creating original music and sound design, and polishing to broadcast quality. The result might be a talk show, a game show, a news broadcast, a series of immersive audio documentaries, or something totally new—whatever is the right tool to create deep affinity between that audience and your brand.
Then comes promotion. We use a proven combination of social media campaigns, programmatic advertising, and promotion on complementary podcasts to make sure your audience is listening.
Our process:
Conceive
1. Conceive
1
Plan
2. Plan
2
Record
3. Record
Top-quality audio recording – in the studio, remotely, or in the field.
3
Edit
4. Edit
4
Publish
5. Publish
Designing eye-catching visuals for series branding and support, and making new series available on all major podcast platforms, including Apple and Spotify.
5
Promote
6. Promote
Implementing successful audience-building initiatives through social media campaigns, dynamic advertising strategies, and analytics to cultivate an engaged community.
6
Testimonials
UC Institute on Global Conflict and Cooperation, University of California, San Diego
RMW Commerce Consulting
Brand K Partners
Neuroendocrine Tumor Research Foundation
New York Academy of Sciences
The ALS Association
New York Edge