Video Production
“This Is My School”
Bishop Loughlin Memorial High School
Read Case Study Launch SiteA series of promotional films for Bishop Loughlin Memorial High School in Brooklyn, NY.
Our brief for the one- and three-minute RECRUITING videos was to create pieces that would appeal to both upcoming freshmen and their parents, and so we decided to focus on the school’s exceptional students and alums. “This is who you could be, this is who your child could be”, it says, in two videos that successfully capture the style, spirit, and rhythm of this exceptional school.
For the FUNDRAISING piece, the target audience was very different. To appeal to the donor base, mostly older alums, we took the tempo down a bit, and changed the focus – concentrating on how a donation to the school created larger good, affecting not only the students but the entire community.
For the series of ALUMNI STORIES, we wanted to show how a Loughlin education has set graduates on to a variety of different path to success, using the style of the recruiting pieces in order to show an unbroken connection between Loughlin students past, present, and future.
David Hoffman
Kay Hung
Winson Zhuang, Joonie Jang
Video
-
“This Is My School” – Bishop Loughlin Recruiting 2019 – 3 Minutes
-
“This Is My School” – Bishop Loughlin Recruiting 2019 – 1 Minute
-
“Supporting Bishop Loughlin” – Fundraising 2019
-
Bishop Loughlin Alumni Story: Naa-Shorme Aidoo (‘10)
-
Bishop Loughlin Alumni Story: Grace Brancale (‘12)
-
Bishop Loughlin Alumni Story: Jennifer Celestin (‘03)
-
Bishop Loughlin Alumni Story: Nathalie Hodge (‘03)
-
Bishop Loughlin Alumni Story: Rob Gore (‘94)
-
Bishop Loughlin Alumni Story: Lenny Singletary (‘87)
Podcasting, Copywriting
The New York Academy of Sciences
The New York Academy of Sciences
Podcasting
Mind Your Own Business with Mike and Matt
Voice of Reason Consulting
Podcasting, Copywriting
The Face of Science
The New York Academy of Sciences
Video Production
Fishing for a Cleaner Barnegat Bay
Conserve Wildlife Foundation of New Jersey
Video Production
Fundraising Day in New York, 2018
Association of Fundraising Professionals
Animation
Applying for Section 8 Housing
Low-Income-Housing-Help.com
Video Production
New Jersey Voices of Conservation 2018
New Jersey Conservation Foundation
Video Production
IDEAS for a Greener Greenpoint
National Fish and Wildlife Foundation
Podcasting, Copywriting
Dementia Decoded
The New York Academy of Sciences
Video Production, Copywriting
New Jersey’s Hidden Coast
Conserve Wildlife Foundation of New Jersey
Podcasting
The Greenlight Bookstore Radio Hour
Greenlight Bookstore
Video Production
2016 Gala – “Dear Bill”
Aperture Foundation
Video Production, Copywriting
Building a Stronger Coast: Prime Hook NWR
US Fish and Wildlife Service
Video Production
DMG Sizzle Reel
DMG Clearances
Video Production
Large Format Printing Promo Video
Integrated Printing & Graphics
Podcasting
RacecarRadio
Video Production
Sales Video – San Francisco Retail
Hudson Group
Video Production, Communications Strategy
Workshop Series: Elevating Your Pitch
Video Production
“Carpool Karaoke”
Hudson Group
Video Production, Communications Strategy
Harbor Light Coaching, New York
Communications Strategy
Mid Atlantic
Buffalo Domingo
Communications Strategy
Panoramic
Panoramic
Video Production
Strengthening the STEM Pipeline
The New York Academy of Sciences
Video Production, Multimedia for Events
2015 Spring Forum
Seedco
Video Production
Alfred A. Knopf – 100 Years
Knopf Doubleday Publishers
Podcasting, Copywriting
A Thought for Food
The Sackler Institute for Nutrition Science
Copywriting
Sales Copy – Major Multimedia Event Package
Senovva
Podcasting, Copywriting
The Electromagnetic Theater
CitizenRacecar
Video Production, Podcasting, Communications Strategy
A Global Research Agenda for Nutrition Science
The Sackler Institute for Nutrition Science
